Semble Insights: Creating a healthcare brand that connects with patients

In this webinar, join Semble's Content Editor and host, Pascale Day, as she talks with Deirdre O'Neill, Co-Founder and Chief Commecial Officer at Hertility, a pioneering women's health company shaping the future of reproductive care. Together they delve into the essential strategies for creating an authentic brand presence that resonates with patients.

Watch below

What you'll learn

• The challenges of building brand trust in healthcare

• The importance of partnerships

• Establishing the ideal brand 'influencers' to become a trusted authority

• Utilising reports and the importance of inclusivity

• Understanding if your brand strategy is working

• Balancing clinical accuracy with relatable content

Timestamps

0.00 Introductions

4.43 Intro to Hertility & importance of branding in healthcare

8.21 Hertility brand video

11.50 Challenges and strategy in building a healthcare brand

19.51 Marketing and audience engagement

29.54 Collaborations and influencers

36.00 Education and reports

38.00 Brand partnerships

40.00 Q&A